EMPAUA have made a significant difference to our business. We've almost doubled the number of tours
Second Home is a cultural workspace bringing together entrepreneurs, artists, creatives and thinkers. Founded in 2014, Second Home is on a mission to support creativity and entrepreneurship in cities around the world. Housing some of the most exciting startups, the workplace carefully picks its members from a diverse range of disciplines from fashion to technology, art to design.
Second Home can now handle their Marketing Cloud Account Engagement (Pardot) instance themselves and has automated journeys for bookings at their sites in London. Rather than having to correspond with potential tenants on an individual basis in emails, Second Home can now reach their customers more efficiently through Marketing Cloud Account Engagement (Pardot).
Three months after the launch of the automated tour scheduler, the number of tours scheduled increased from 42% to 78%. Second Home is now also GDPR-compliant, while still being able to reach their customers in the right place at the right time.